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DSMART for the Manufacturer
Projections, store detailing, coupon redemption and audits provide information about how your products are selling at the retail level. How precise is this information? How long does it take to get this crucial data from the time of the transaction? Does it tell you how you sold versus your competitor or at what time of day the purchase was made? Can your current source of this data provide you with detailed transactional and market basket data within 10 seconds of the purchase? We can. With DSMART ICR MarketScopeā„¢ you have real time transactional data within seconds. Plus, you can create, deploy and manage promotions directly to the store level. The DSMART ICR suite of applications is at its core the most powerful suite of applications for POS and Wholesale. But for the manufacturer DSMART is at its core the most complete source of transactional sales data and market intelligence currently available.
The Manufacturer Value Proposition
 
 
 
  Partners at the Point of Sale With "shelf-centered
collaboration"manufacturers and retailers can finally put the right product on the right shelf at the right time for the right consumer.
strategy + business
Autumn 2007
 
   
 
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